This advert shows how devastating heart disease can be and that it can affect anyone – but we're fighting back through research.
Each scene in the advert features somebody who has been affected by heart disease, including Claire, whose unborn baby has congenital heart disease, footballer Fabrice Muamba, who survived a cardiac arrest and Emma, who died when she was just 13 years old.
Watch Claire's story here .
Watch Emma's story here .
All the researchers featured are BHF funded researchers who are currently working on life-saving research projects.
Our research is powered by your support. Join the fight for every heartbeat – donate today at